A website, a software product or a database is often worth more than all of a company's tangible assets combined. But to sell that value, contribute it to capital, recognise it on the balance sheet or defend it in court, you need more than a number from an online calculator — you need a professional valuation report. The Kanzas company values websites, software and databases as intellectual property assets. Our team includes RICS- and TEGoVA (REV)-certified valuers; 20+ years of valuation practice.
How much is your website worth — and when does the answer need to be official
Online "website worth" calculators produce rough traffic-based estimates with no legal standing. A professional website valuation is required when the number has consequences:
- sale or purchase of a website, software product or IT business;
- contribution of digital assets to a company's capital;
- recognition of internally developed software as an intangible asset in accounting;
- litigation: asset division, IP infringement, damages quantification;
- licensing deals and royalty rate substantiation;
- fundraising and M&A where digital assets drive the deal value.
What drives a website valuation
A website is a composite asset. Our analysis covers each value driver individually and concludes on the asset as a whole — the way a buyer, an investor or a court looks at it:
- the domain name and brand recognition — close in nature to a trademark asset;
- the code base and functionality;
- content — text, imagery and media as copyright assets;
- databases — customer, product and behavioural;
- the audience: traffic volumes, sources and stability;
- the revenue the asset generates or is capable of generating.
Software and SaaS valuation
For technology companies, software is the principal asset: proprietary products, SaaS platforms, mobile apps, internal systems. We value software for accounting recognition, sale, licensing and corporate transactions, drawing where relevant on our know-how valuation practice for unique technical solutions. A recurring engagement is internally developed software: development costs were expensed through payroll and never formed a balance-sheet asset, although the product's market value may be substantial. An independent valuation makes that value visible and auditable.
Note the distinction: valuing a software product is not the same as a software company valuation. The latter is a business (share) valuation in which the product is one asset among others — we perform both and will help you frame the task correctly.
Methodology
Valuations follow IVS and national standards, using:
- income approach — primary for revenue-generating digital assets: relief-from-royalty and excess earnings methods;
- cost approach — reproduction or replacement cost: what building an equivalent asset would cost today;
- market approach — where reliable data on comparable digital asset transactions exists.
Every report documents method selection and each assumption, so the conclusion withstands auditor and court scrutiny.
Documents and process
We work from proof of rights (registrations, developer agreements, domain records), revenue and cost data (analytics, financial statements), a technical description of the product and existing licence agreements. A typical website or software valuation takes from a few business days; complex products with long revenue histories, and contested litigation scenarios, take longer. Fee and deadline are fixed in the engagement contract.
FAQ
How is a professional valuation different from an online website worth checker? Calculators extrapolate from traffic and carry no legal weight. A valuation report is a formal document accepted by courts, banks, tax authorities and auditors — in Ukraine and, under our RICS/TEGoVA certifications, for clients in the EU, UK, US and other jurisdictions where no additional local licensing is required.
Can internally developed software be recognised on the balance sheet? Yes: an independent fair value measurement provides the basis for recognising the intangible asset — a standard engagement for companies capitalising their own development.
Do you value apps and SaaS businesses? Yes — mobile apps and SaaS products as standalone assets, and, where the whole business is being sold, the company's shares with the product analysed as its core asset.
Digital assets have no price lists — every website and every product is unique, and we examine each on its merits, from traffic structure to licence terms. Your report will be delivered exactly on schedule and will stand up to scrutiny by any authority. Contact us by email or messenger.
